Behind Adefence’s technology is a team that brings together strategic expertise, people management, hands-on industry experience and advanced software development.
Giuseppe graduated in Law from LUISS Guido Carli and completed a Master’s in Project Management between Italy and Silicon Valley. He has worked in consulting, talent acquisition and business development in national and international settings. At Adefence, he leads strategy, business development, fundraising and day-to-day execution.
Raffaele holds a master’s degree in Computer Science with honors from the University of Naples Federico II, with a thesis on Explainable AI. He contributed to research projects at the URBAN/ECO laboratory, won Digital Minds 2024 and founded NivirIA. At Adefence, he leads product development, R&D and technology partnerships.
Giovanni is a full-stack developer with a degree in Computer Science from the University of Naples Federico II and a diploma from the Apple Developer Academy. At Adefence, he developed the dashboard, the UX architecture and the platform’s main interfaces.
Claudia brings more than ten years of experience as a CEO and business leader. While leading a company with a strong online presence and ongoing investment in digital advertising, she identified firsthand the challenges of traffic quality, the actual value of conversions and campaign optimization that led to Adefence. On the team, she helps define market needs, develop new services and turn operational problems into product solutions.
Launching as the first operational company of our kind in Italy is only the starting point, not the destination. Digital marketing and advertising technology change quickly, as do the threats posed by invalid traffic and bots.
That is why Adefence continues to invest in research and development. We refine our proprietary AI algorithms and expand our Signal Engineering models to anticipate emerging challenges and give businesses and marketers the tools to navigate digital advertising with control, transparency and confidence.